Co-Founder & Brand Operations Director

NERTIA

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I’m the Co-Founder and Brand Operations Director of NERTIA, a streetwear clothing brand built on purpose-driven design. I oversee creative direction, apparel design, customer service, e-commerce management, and Shopify development to create a seamless online shopping experience. My role covers social media management, marketing campaigns, paid advertising, and running our brand ambassador program. On the production side, I work directly with apparel manufacturers to source high-quality materials, manage procurement, and oversee every stage of clothing production to ensure each product meets our standards.

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Wedding Filmmaker

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Alongside running NERTIA, I own and operate a wedding videography and video production company. I specialize in creating cinematic wedding films that tell authentic love stories. From pre-wedding planning to professional filming and cinematic editing, I focus on producing timeless videos that couples can relive for years. My wedding videography services combine creative storytelling with technical expertise to deliver a premium experience.

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Collaborations & Brand Work

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Over the years, I’ve collaborated with brands like Blu Atlas Skincare, WSS, Play BallBox, Beatgig, HazeCollege and Krish Records — providing creative direction, producing content, building Shopify e-commerce websites, managing ad campaigns, and developing brand growth strategies. Whether launching a new streetwear collection, scaling an existing business, or producing a wedding film, I bring a blend of creative vision, operational expertise, and marketing strategy to deliver measurable results.